Football

Football Betting & Odds

ITV OddsFinder features today’s football betting odds from leading bookmakers, letting users compare odds and prices across popular betting markets.

From Premier League fixtures and European football to domestic leagues and international competitions, you can use ITV OddsFinder to explore today’s football fixtures and compare odds across popular betting markets.

18+. Available to UK users with a verified account.
Odds subject to change. GambleAware.org.

Footballer in an ITV OddsFinder shirt striking the ball

Today’s Football Odds

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Football is one of the most popular sports to bet on, with matches taking place throughout the week across competitions in the UK and across the world. ITV OddsFinder brings today’s fixtures together in one place, allowing you to check the latest available odds before deciding whether to place a bet.

For each match, you can compare prices from popular markets including match result, both teams to score (BTTS) and total goals. Select a fixture to see the available odds and compare prices across bookmakers.

Football odds can change regularly as bookmakers react to team news, injuries, form, betting activity and other factors.

Step 1

Select a fixture

Browse today’s matches from the Premier League, European football, domestic leagues and international competitions.

Step 2

View available odds

See prices for popular markets including match result, both teams to score (BTTS) and total goals.

Step 3

Compare across bookmakers

Odds can change regularly as bookmakers react to team news, injuries, form, betting activity and other factors.

Compare Football Betting Odds

Odds for the same football selection can differ between bookmakers. Comparing prices can therefore be useful when you’re deciding where to place a bet. At ITV OddsFinder, you can compare available football odds side by side to see how different bookmakers price the same selection.

For example, if you are looking at a Premier League match, you may be able to compare the available prices for:

  • Home Win
  • Draw
  • Away Win
  • Both Teams to Score
  • Over or under a specified number of goals

By selecting the odds you want to use, you can continue to your chosen bookmaker’s website, where you can review the bet and its terms before placing it.

Compare Odds →
ITV OddsFinder app comparing bookmaker prices: same selection, different prices.

How Football Betting Odds Work

Football odds represent the potential return from a bet and are generally displayed in fractional or decimal format. For example, fractional odds of 2/1 mean a successful £10 wager could lead to £20 in profit, plus the original £10 stake, for a total return of £30.

The odds available for a selection are not fixed and can change before a match begins, so the price shown when you place a bet may differ from an earlier price you viewed.

This is why comparing football odds matters; by checking odds across bookmakers, users can try to find the best value for the same selections.

Compare Odds →
Footballer striking the ball beside the ITV OddsFinder app: compare the odds, get the best price.

Football Betting Markets

There are many different ways to bet on a football match. While the match result is one of the most popular and simple ways to wager on matches, bookmakers offer a wide range of other options.

Football Odds By Competition

At ITV OddsFinder, we offer football betting odds across a wide variety of competitions. Whether you use your own stake or free bets on these leagues, you can bet on some of the best divisions in the world. Throughout the list of fixtures, users can find matches from competitions such as:

Plenty of other divisions are available to bet on, with competitions from around the globe appearing in the ITV OddsFinder football odds list.

Why Should I Compare Football Odds?

Different bookmakers may offer different prices for the same football selection; comparing those prices helps you see what’s available across the market before placing a bet. ITV OddsFinder brings these prices together so you don’t have to check multiple bookmaker websites individually.

Prices can vary by fixture, market, and bookmaker, and not every bookmaker offers every market; ITV OddsFinder makes this process much simpler. Always check the terms and conditions, minimum and maximum stakes, and the final price before confirming any bet.

Football Odds at ITV OddsFinder

From Premier League matches to European and International football, ITV OddsFinder gives you a simple way to explore today’s football betting odds.

Compare match result, BTTS, goals and other available markets, check prices from participating bookmakers and find the latest odds for the fixtures you are interested in. Remember that football odds are subject to change, so check the current price before placing a bet.

Football Odds FAQs

Can I bet directly on ITV OddsFinder?

ITV OddsFinder lets you select the odds you want to bet on, then takes you to the relevant bookmaker to review and place the bet on that site.

Are the football odds on ITV OddsFinder updated?

ITV OddsFinder displays the latest available prices from participating bookmakers, but odds change frequently. The site updates the odds in real time to keep them fair and competitive.

Can I see the odds for upcoming football matches?

Yes, at ITV OddsFinder, you can see the odds for upcoming football matches throughout a variety of competitions.

Why are some football betting markets unavailable?

Not every bookmaker offers every market on every fixture. Markets can also be temporarily unavailable while a bookmaker updates its prices or as kick-off approaches.